Last week the Department of War finally killed the last vestiges of Robert McNamara’s 1962 Planning, Programming, and Budgeting System (PPBS).
The DoW has pivoted...
A Referral Rewards Program is a strategic marketing tool designed to encourage your existing customers to bring in new clients. By offering rewards, such...
AI website builders promise a lot: “Describe your business in a sentence and we’ll generate a beautiful, high-converting site in 30 seconds.”
Sometimes you actually...
February 2021Before college the two main things I worked on, outside of school,
were writing and programming. I didn't write essays. I wrote what
beginning writers...
There are two types of AI demos: the “Hollywood demo,” which is highly produced, polished, and looks pretty perfect; and the “real-world demo,” which...
Text rendering is cursed. Anyone who has worked on text will tell you the
same; whether it's about layout, bi-directional, shaping, Unicode, or the
rendering itself,...
In an era where digital transformation is not just an option but a necessity, PayPal is making significant strides towards reshaping ecommerce through its...
Negative publicity works against your company around the clock. Embarrassing articles, one-star reviews, and complaints on Facebook—bad news travels fast and leaves a mark...
March 2021The secret curse of the nonprofit world is restricted donations.
If you haven't been involved with nonprofits, you may never have
heard this phrase before....
It’s Monday morning. Slack and email are overflowing with content requests. “Can you review this flow?”; “Can you rewrite this screen?”; “Can you name...
